Thanks so much for dropping by.
My name is Stayu Kasabov.
In this newsletter, I share experiences and learnings of my professional career as a Product Designer, Product Manager and Business owner.
You will find in the future a UX, UI, Design Systems, Product Design and Implementation tips and long-form educational articles with focus on fundamentals.
Why fundamentals? Because they are the most important thing.
I love this quote from Mahatma Gandhi:
“All compromise is based on give and take, but there can be no give and take on fundamentals. Any compromise on mere fundamentals is a surrender. For it is all give and no take.”
I consider myself a User-centered design early adopter.
In 2005, after winning a contest for a redesign of the educational portal of Borika/Bankservice (Electronic signature service), by following Nielsen Norman Group guidelines, I (and my team of UX writers), delivered the first User-centered design in Bulgaria. As a result, successfully reduced information overflow of the standard web-site and delivered simplified interface for optimal UX.
Archive.org: https://bit.ly/3yUo6Cu.
I love to draw, paint and take photos.
I am a Leica M Camera enthusiast, Schmincke Art Materials, and Escoda Brushes aficionado.
You can find me on Twitter or connect with me on LinkedIn and share any feedback or suggestions you may have.
I would love to hear from you!
